Social Media: Impact & Implications
for the Investment Community
Tuesday, February 22, 2011
12:00 pm - 1:30 pm
Jean-Marie Bonthous, PhD
Chair: Mark Harbour, CFA
This interactive presentation will address:
· What is social media? How did it start, and how big is it?
· How does it impact businesses and the investment community?
· What do companies that leverage social media to their benefit do?
· How can we make the most of this?
· How to get started?
· Any promising investment opportunities in social media?
The presenter will be Jean-Marie Bonthous. He is principal of Seamless Social (www.seamlessocial.com), a consultancy helping businesses formulate and implement strategies to leverage social media for engaging influencers and customers. Mr. Bonthous has a particular expertise in helping companies adopt and benefit from socially disruptive technologies, including social customer relationships management systems (Social CRM), social media monitoring & analysis, and influencer marketing.
He holds a PhD in strategic management from the University of Paris, France and has published two books on business intelligence. His clients include Coca Cola, Texas Instruments, Kodak, 3M, and, here in the Los Angeles area Parker Aerospace, the Getty Trust and Metropolitan Water District.
Registration Links (directly below):
CFALA Members: $20.00
Time: 12:00 pm - 1:30 pm, Lunch
Location: Omni Los Angeles
251 South Olive Street
Los Angeles, CA 90071
For directions call hotel: (213) 617-3300
Event parking at the Omni $12.00
Methods of payment accepted: Visa/Mastercard, American Express and Discover. If you prefer to pay by check please register online and select "purchase order" as your payment option and enter your last name as the purchase order number. Mail check to: CFA Society of Los Angeles, 350 S. Grand Ave, Suite 1680, Los Angeles CA 90071.
*Credit card payments will only be accepted through the secure online registration, and not by phone or email.