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As part of our “Let’s Measure Up” branding campaign that’s building global awareness and recognition of your CFA Charter, we’ve just launched a new video clip that showcases some of the creative advertising work that’s running through June.

It features advertising examples across print publications, digital ad networks, social media platforms, and digital out-of-home screens in elevators and office buildings in targeted locations throughout the city. Also included is the takeover of LA Live for the 2018 CFA Institute Wealth Management Conference.

We know that building awareness of the CFA Charter is one of your top priorities, and our “Let’s Measure Up” campaign is doing just that – here in Los Angeles, and around the world.

If you haven’t already, be sure to visit letsmeasureup.org and keep an eye out for our digital ads in outlets such as Bloomberg, The Wall Street Journal, CNBC, Financial Times, LinkedIn, Facebook, and Google.



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